Endpoint protection is a cybersecurity solution that safeguards individual devices such as laptops, desktops, and mobile phones from malware, viruses, and other online threats. It operates on the endpoint, which refers to any device connected to a network, and proactively monitors and blocks malicious activity to protect sensitive data, applications, and system resources.
Endpoint protection is crucial because it provides multiple layers of defense against constantly evolving cyber threats. It utilizes advanced technologies such as antivirus, anti-malware, intrusion prevention, and firewall capabilities to detect and neutralize threats in real-time. This comprehensive protection ensures that endpoints remain secure, preventing data breaches, financial losses, and reputational damage for individuals and organizations alike.